HOLM AI · Platform

The AI property manager.

An AI operations team for small to large short-let operators.

HOLM runs guest communication, field operations, finance and growth — autonomous AI agents you supervise from one console.

Purpose-built for operators running 5–200 listings.
useholm.com / dashboard — OversightLive
Inbox
Reservations
Cleaning
Finance
Policies
AI handled today
128
Guest messages
34
Cleaning assignments
£2,410
Upsell revenue
Needs your review3 items
Refund request £340 — King's Cross 2BOver policy limit
Negative review flagged — Shoreditch LoftDraft ready
Damage detected after turnover — Camden 1APhotos attached
Live · always on

Watch your business run itself.

Guest replies in seconds. Bookings confirmed before your team wakes up. Cleaners dispatched while you sleep. Not chat, not workflow — autonomous agents executing inside the policies you set, with every action logged and reversible.

This is the same live feed your team sees on the dashboard. Nothing in this widget is staged.

Agent activity · last 5 minlive
  • 19:03guest:replyBerlin loft · late check-in requestResolved by Comms agent — 11s
  • 19:01booking:newMallorca villa · 6 nightsAuto-confirmed, channel synced
  • 18:58field:dispatchCleaning #2843 · Reykjavík apt 3BRouted to Maria — ETA 09:30
  • 18:54finance:payoutOwner statement · Skala StaysGenerated, sent for review
CommsField opsFinanceGrowth
The Platform

One platform for every part of short-let operations.

HOLM replaces the spreadsheets, WhatsApp groups and point-solutions mid-sized operators stitch together — with AI agents that do the work and a console that keeps you in control.

Click a pillar or let it auto-cycle.

useholm.com / dashboard / inbox
Live
Anja V.DE
Is early check-in possible?
Samira K.EN
Wifi password please?
Luca F.IT
Late checkout possible?
AI reply · German · pending your review
Hallo Anja, Early Check-in um 12:00 Uhr ist für €25 möglich — soll ich das für Sie reservieren?
0.94 confidence
Human-in-the-loop

AI that answers to your policies.

HOLM is the only platform where every autonomous action sits inside guardrails you define. Define once, review exceptions, sleep at night.

  • Per-property policies: tone of voice, pricing bounds, refund limits, quiet hours.
  • Confidence-based handoff routes high-stakes decisions to you automatically.
  • Every AI action is logged, auditable and reversible with one click.
  • Oversight dashboard summarises what agents did on your behalf each day.
Policy · Refunds
Portfolio-wide
Auto-approve up to
£250
Require reason
£250 – £500
Escalate
> £500
Audit log · Today
Live
09:14
Guest Comms
Replied to booking question in French
Reversible
09:21
Field Ops
Reassigned cleaner after SLA warning
Reversible
09:33
Finance
Refund £180 — under policy limit
Reversible
09:47
Finance
Refund £420 — escalated to you
You
How it works

Three steps to an AI operations team.

No migration weekends, no rebuilding your playbooks from scratch. HOLM learns from your existing properties and takes over the work you don’t enjoy.

01

Connect your channels

Airbnb, Booking.com, Vrbo, direct bookings, payment processors, smart locks, accounting — our adapter layer brings them under one roof in hours, not quarters.

02

AI runs operations

Agents handle guest messages, assign cleaners, detect damage, reconcile finance, draft review responses and recommend prices — 24/7, in every language.

03

You supervise from one console

Exceptions come to you with context. Everything else happens inside the policies you set. One morning review replaces a full ops standup.

Benchmarks from operators already running on HOLM.

Results · live

0s
Median guest response
Across all channels, 24/7
0 hrs
Hours reclaimed per property
Per month — ops + comms
0.00
Average guest rating
On HOLM-managed stays
+0%
Net revenue uplift
Dynamic pricing + upsells
Operators on HOLM

We went from three coordinators chasing cleaners on WhatsApp to one operator watching a dashboard. HOLM handles the 80% that used to drain our evenings — and asks us first on anything it shouldn't decide alone.

EK
Elena Karpov — Founder
Beacon Stays · 84 properties across London
01 / 03
Security & trust

Built to pass your compliance team’s checklist.

HOLM handles guest PII, payment data and owner finances. We built the platform for the procurement reviews you’re going to have, not the ones you already passed.

SOC 2 Type II

Independent audit of our security, availability and confidentiality controls.

GDPR by default

EU-hosted data, data-processing agreement on every account, right-to-erasure workflows.

Per-tenant isolation

Strict per-operator isolation at the database level — your data never touches another operator’s workload.

Auditable AI actions

Every agent decision is logged with inputs, outputs and policy reference. Reversible with one click.

SSO + role-based access

Google, Microsoft and SAML SSO. Granular roles for owners, coordinators, cleaners and accountants.

Encryption everywhere

AES-256 at rest, TLS 1.3 in transit, per-tenant KMS keys. Secrets never stored in plaintext.

Questions

Still wondering?

These are the ones operators ask us most often. Book a demo and bring your own.

Run your operations with an AI team.

See HOLM in your portfolio in 30 minutes. We'll walk through your channels, properties and workflows live.